‘Coming 2 America’ and Crown Royal Enter Partnership for Limited-Edition Pack

With Coming 2 America set to hit Amazon Prime on the first Friday of March, the film is celebrating a legacy of royalty in partnership with Crown Royal.

Throughout Black Heritage Month, Crown Royal is celebrating heroes in the Black Community who have hit royalty status through hard work and a generous spirit, dubbed Black Royalty.

The limited-edition pack is designed by Oscar-winning Costume Designer, Ruth E. Carter, whose work transcends culture through fashion and film, along with the ability to utilize costume design to share stories and experiences.

The Crown Royal x Coming 2 America limited-edition pack features a bottle of Crown Royal Fine De Luxe Blended Canadian Whisky outfitted in a unique purple and gold stitched jacquard bag that ties back to the royal roots of Crown Royal. Each bottle comes packed with Coming 2 America packaging.