Multi-genre producer WHIPPED CREAM today joins forces with burgeoning rapper Fourfive on hip-hop infused trap single “Who’s Laughing Now” via Monstercat.
Grasping the essence of WHIPPED CREAM is to understand the transformative power of music unbound by genre constraints. WHIPPED CREAM embraces diverse soundscapes, crafting new territories and redefining the perception of what producing music truly is. A master at telling stories through sound, WHIPPED CREAM’s latest EP, ‘Someone You Can Count On,’ saw her channel both masculine and feminine energies, emphasizing the significance of her relationship with herself. The EP received numerous wins: as one of Music Ally’s Sandbox Best Music Marketing Campaigns of 2023, clinching a BOLD Award win for “The Dark” music video at the CIMA (Canadian Independent Music Association) Awards, a DJ Mag Cover, Forbes feature, and more. She takes her impressive DJing skills to the live stage across the world, with performances at Coachella, Tomorrowland, Lollapalooza, and more. Beyond the electronic realm, WHIPPED CREAM has collaborated with the sounds of Latto, Lil Xan, and Lil Keed amongst others. Today, she adds a new dimension to her discography.
“Who’s Laughing Now” marks another groundbreaking chapter in her personal and musical journey. The record bridges her iconic cinematic trap sounds with the dynamic beats of hip-hop, pushing her further into the limelight of diverse musical genres. With WHIPPED CREAM’s sultry vocals bookending the track and Fourfive commanding the chorus, the duo explores the theme of reclaiming personal power from forces that once took over. This empowering narrative comes to life in the accompanying music video.
Up-and-coming producer Fourfive is bubbling in the rap scene on SoundCloud while attracting millions of streams on Spotify, cementing himself as one to watch in the underground. “Who’s Laughing Now” marks his second collaboration, and WHIPPED CREAM proves to be just the right fit.
The “Who’s Laughing Now” music video begins in the middle of the ocean, where WHIPPED CREAM was last seen with the white suit from her ‘Someone You Can Count On’ EP era. The visual narrative unfolds as WHIPPED CREAM comes to terms with the realization that good guys will always win, even when feeling played as a clown in a situation. The music video was shot and edited by Box Boys, an acclaimed company behind many video productions and events for rappers including Ken Carson, Destroy Lonely, Lil Skies, Dom Corleo, Lil Gnar, Summrs, and more.
WHIPPED CREAM shares, “’Who’s Laughing Now’ is about the story of looking back at the people who played in your face while you kept your head down and focused on what is most important. It’s about manifesting and attracting and how hard that can be and feel in the process – a diamond getting shaped by the pressure.”
Adding another layer to her unfolding story, “Who’s Laughing Now” sets the stage for what’s to come next from WHIPPED CREAM, with plenty to look forward to in 2024. Fans can catch Fourfive at Rolling Loud California in March and during ZillaKami and SosMula’s tour as support.
