AVARA’s latest release, “lose my mind,” leaves a lasting impression with stunning visuals and unique mix of sounds. The music video, filmed in the vast Dubai desert, pulls viewers into an intimate story about love, relationships, and the emotions that come with them. Scattered mirrors reflect fragments of the soul, and floating rocks symbolize the delicate balance between hope and despair. The visuals add new dimensions to the song’s infectious energy, making it a well-rounded, immersive experience for all
AVARA is a self-taught artist who’s found her voice over time, through the ups and downs. Influenced by artists like Billie Eilish, Lana Del Rey, and Elyanna, she pours her life experiences and emotions into her music. Her story is one of passion and persistence, and her genre-blending sound reflects her creative freedom. At just 20, AVARA’s music is raw, vulnerable, and tells meaningful stories with excellent creative direction.
With “lose my mind” already surpassing 100,000 streams, AVARA is showing she’s here to stay. The track’s vibrant blend of alternative pop, R&B, and Afrobeat elements is a winning combination.